“Ladakh : New Start New Goals” occasion organised by the  Ministry of Tourism, Govt. of India in collaboration with Division of Tourism, Administration of Union Territory of Ladakh and Journey Tour Operators Affiliation of India (ATOAI) was inaugurated  at Sindhu Sanskriti Auditorium, Leh, in the present day on the 26^th August 2021.

Shri G. Kishan Reddy, Hon’ble Union Minister of Tourism, Tradition and Growth of North Jap Area (DoNER) addressed the occasion just about. Shri Radha Krishna Mathur, Hon’ble Lieutenant Governor, Administration of Union Territory of Ladakh was the Chief Visitor of the occasion within the presence of Shri. JamyangTsering Namgyal, Hon’ble Member of Parliament, Ladakh, Shri Arvind Singh, Secretary, Ministry of Tourism, Authorities of India (attended just about), Shri Ok. Mehboob Ali Khan, Secretary Tourism & Culutre, UT Ladakh , Advocate Tashi Gyalson, Chairman, Ladakh Autonomous Hill Growth Council, Leh and different dignitaries.

The occasion was began with the opening remarks by Smt. Rupinder Brar, Extra Director Basic, Ministry of Tourism, Authorities of India adopted by unveiling of “A Tourism Vision for Ladakh” doc which focuses on total growth of the Ladakh Area.

Shri Mehboob Ali, Secretary (Tourism), Administration of Union Territory of Ladakh addressed the occasion emphasising on the general growth of Ladakh and to faucet the potential of Ladakh in Tourism sector. Shri Umang Narula, Advisor to Hon’ble Lt. Governor Admn. of UT of Ladakh addressed the occasion the place he thanked the Ministry of Tourism for framing the excellent tourism imaginative and prescient doc for Ladakh. He additionally shared the beginning of  E buses in Leh on sure tourism circuits.

Shri Arvind Singh, Secretary, Ministry of Tourism, Authorities of India addressed the occasion just about. Shri Singh spoke the target and intention of the occasion from the angle of Ladakh and the way the occasion hoping to supply indigenous product data to the business stakeholders and in addition a platform to native stakeholders for interplay with the Tour Operators / consumers from the remainder of the nation.

Shri. G. Kamala Vardhan Rao, Director Basic, Ministry of Tourism emphasised balanced progress of the ladakh area with cautious planning on sustainable and accountable tourism. He additionally pressured on stopping mass tourism in Ladakh area by giving an instance of tourism in Alps area in Europe.

Hon’ble Member of Parliament, Ladakh,  Shri Jamyang Tsering Namgyal thanked the Ministry of Tourism for conducting the occasion LADAKH: NEW START NEW GOALS and hopeful that this occasion would assist to spice up tourism and economic system in Ladakh . He additionally shared his imaginative and prescient of projecting Ladakh as a year-round vacation spot for tourism and in addition emphasised the potentiality of winter tourism and winter sports activities in Ladakh. He pressured on conducting Zanskar winter tourism pageant and winter sports activities pageant for a period of 1 month and in addition urged to spice up tourism in Kargil.

Advocate Tashi Gyalson, Chairman, Ladakh Autonomous Hill Growth Council, Leh talked about the dependency of Ladakh economic system on the tourism sector. He additionally appealed the all of the stakeholders to advertise total Ladakh and never limit its potentiality by selling explicit sectors.

The Chief Visitor of the occasion Shri Radha Krishna Mathur, Hon’ble Lieutenant Governor, Administration of UT of Ladakh spoke in regards to the new tourism merchandise that Ladakh can supply to the guests equivalent to Winter Tourism, Science based mostly tourism and many others. The cultural and heritage tourism has huge potential in Ladakh to supply to its guests. He additionally talked about in regards to the carbon impartial path for Ladakh that’s being adopted. He was comfortable to say that Buddhist Chanting has been recognized by the UNESCO as intangible cultural heritage of Ladakh. He appreciated Ministry of Tourism for organising this occasion.

Keynote handle was delivered just about by Shri G. Kishan Reddy Hon’ble Union Minister of Tourism, Tradition and Growth of North Jap Area (DoNER).  Shri Reddy spoke about Tourism in Ladakh has seen immense progress within the final 40 years. Ladakh is the ‘Land of Excessive Passes’, that has one thing to supply to each vacationer from bliss of pure magnificence to journey alternatives for trekkers, bikers, bike owner, climbers and many others. On the similar, the monasteries of Hemis, Alchi, Thiksay make Ladakh a cultural and heritage hub. Union Minister additionally talked about that to leverage the large tourism potential of Ladakh, the Tourism Ministry has launched ‘Ladakh: New Begin New Targets’ program and this can be a platform that gives tour operators from different elements of the nation and prospects to work together with native stakeholders from Ladakh. He additional added that Tourism Ministry has additionally ready ‘Ladakh Vision Document’ the place all issues associated to the event of Tourism in Ladakh are mentioned intimately. The Central authorities has additionally contributed Rs.23.21 Crore for Vacationer, Water Display screen Projection Multimedia present and different vacationer sights and in addition creating Chaukihang Vihara Challenge beneath the PRASHAD scheme.  He expressed his perception that in locations like Ladakh for tourism to develop the neighborhood partnership is essential. He pressured on must develop total tourism growth with focussing on creating an expert expert workforce. Minister acknowledged that Tourism is without doubt one of the largest job creators in India. The Prime Minister has named Tourism as one of many 12 Champion sectors within the companies Trade .

Shri Gyan Bhushan, Financial Advisor, Ministry of Tourism gave the vote of thanks to finish the inaugural session.